Our Verdict
Inside sales CRM with built-in calling, SMS, and email designed for high-velocity outbound sales teams to close more deals faster.
Rating Breakdown
Why Trust This Review
Our team has spent 40+ hours hands-on testing Close across real-world scenarios. We follow a rigorous methodology with weighted scoring criteria. Our reviews are editorially independent and never influenced by affiliate partnerships.
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Pros & Cons
Pros
- Built-in calling with power and predictive dialers eliminates the need for separate phone systems
- Multi-channel sequences (email, call, SMS) automate outreach with A/B testing support
- Clean, intuitive interface with minimal learning curve compared to enterprise CRMs
- Unlimited contacts and leads even on the base plan
- Fast one-click migration from other CRMs and easy CSV importing
Cons
- No free plan available — only a 14-day trial
- Lacks native scheduling and calendar integration features
- Limited marketing automation — focused purely on sales, not full-funnel
- Power and predictive dialers only available on higher-priced plans ($99+/month)
Full Review
Overview
Close is a sales engagement CRM purpose-built for inside sales teams that rely heavily on outbound communication. Unlike traditional CRMs that bolt on communication features, Close was designed from the ground up with built-in calling (including power and predictive dialers), SMS, and email capabilities. This all-in-one approach eliminates the need for separate tools and keeps sales reps focused on selling rather than toggling between platforms.
Key Strengths
- Built-in Power & Predictive Dialer: Make cold calls at scale without third-party integrations. The predictive dialer automatically dials multiple numbers simultaneously, connecting reps only when someone answers.
- Multi-Channel Sequences: Automate outreach across calls, texts, and emails with personalization, delays, and A/B testing built directly into the workflow.
- Lead-Centric View: Unlike contact-based CRMs, Close organizes everything around leads, making it intuitive for sales teams to track and manage opportunities.
- Smart Views: Advanced segmentation and filtering to create dynamic lead lists based on activity, status, and custom fields.
- Fast Setup: CSV import tool and one-click migration from other CRMs gets teams up and running quickly.
Pricing Analysis
Close offers four pricing tiers when billed annually: Base at $19/user/month, Startup at $49/user/month, Professional at $99/user/month, and Enterprise at $139/user/month. A 14-day free trial is available on all plans. The Base plan includes unlimited contacts, leads, and pipelines, which is notably generous compared to competitors that restrict these on lower tiers. However, power dialing and predictive dialing are only available on Professional and Enterprise plans.
Who Is It Best For?
Close is ideal for SMB outbound sales teams (5-50 reps) that prioritize high-volume calling and multi-channel outreach. It is particularly well-suited for SaaS companies, agencies, and B2B businesses where cold calling and email sequences are core to the sales process.
The Bottom Line
Close is one of the best CRMs for teams that live and breathe outbound sales. Its native communication tools eliminate tool sprawl and its focused approach means less time on data entry and more time selling. However, it lacks native scheduling capabilities and marketing automation features, so teams needing a full marketing-and-sales suite should look elsewhere.
Alternatives to Close
Frequently Asked Questions
Yes, Close has a fully integrated calling system with local and international numbers, power dialer, predictive dialer, call recording, and voicemail drops. This is one of its standout features compared to other CRMs that require third-party integrations for calling.
Close offers a free one-click migration tool that supports importing from popular CRMs. You can also import leads and contacts via CSV files. The setup process is designed to get teams up and running within hours, not weeks.
Close is primarily designed for SMB sales teams of 5-50 reps. While the Enterprise plan supports larger teams with custom objects and advanced permissions, organizations with hundreds of reps or complex enterprise requirements may find Salesforce or HubSpot more suitable.
Written by
Sarah has spent 10+ years in marketing technology, working with companies from early-stage startups to Fortune 500 enterprises. She specializes in evaluating automation platforms, CRM integrations, and lead generation tools. Her reviews focus on real-world business impact and ROI.
Co-written by
Marcus has spent over a decade in SaaS integration and business automation. He specializes in evaluating API architectures, workflow automation tools, and sales funnel platforms. His reviews focus on implementation details, technical depth, and real-world integration scenarios.
Final Verdict
Close scores 8.6/10
With a score of 8.6 out of 10, Close is a strong performer that delivers great value. It's particularly well-suited for those looking for smb outbound sales teams that rely on high-volume calling and multi-channel sequences.